Current situation of printing and publishing industry market in the Middle East region
The continuous emergence of development projects in the Middle East is the main reason for the sustained rise of the printing and publishing industry in the region.
In Dubai, people have built a large number of hotels and shopping malls, so a corresponding amount of printing materials are also needed. In other regions of the Middle East, such large-scale infrastructure construction is also underway, undoubtedly laying a solid foundation for the rapid development of the printing and publishing industry.
Lebanon, Syria, and Egypt have a large market share in the textbook printing market, and Tunisia (a North African country) has also achieved significant growth in its book and magazine printing industry in recent years. The official spokesperson of Tunisia said, "All evidence shows that our book industry has achieved unprecedented development, mainly due to the country's support for art reproduction and various preferential tax and management policies." According to the spokesperson, Tunisia published 1708 new books in the past year alone.
According to Shawkat Al Ramini from the Printing Technology Association of Oman (Sultanate of Oman), the country's printing market is growing rapidly, with a production value of 20 million riyals (Omani currency, 1 riyal=20.7919 RMB) last year. With the increase in population, educational institutions, universities, and supermarkets, as well as the development of tourism and real estate industries in the country, the growth rate of Oman's printing industry is expected to reach 11%.
The chairman of the Sudan Printing and Binding Chamber of Commerce, A Al Tayeb, claimed that Sudan's printing market has experienced rapid growth in recent years, with a population of 35 million and 450 printing factories. The government also hopes to protect its domestic market by implementing measures such as banning printing outsourcing. In addition, they plan to establish a specialized printing discipline.
Chris Payne, the Market Strategy Manager of Eastman Kodak Company, once mentioned that the global printing market will reach a size of 721 billion US dollars in 2011. Africa and the Middle East hold a market share of 0.4% (2.88 billion US dollars) and 0.7% (4.9 billion US dollars) respectively in this market. The African market grew by 18.6% between 2000 and 2006, and is expected to reach a growth rate of 33.9% in 2011, while the current growth rate in the Middle East market is 53%, and by 2011, its growth rate will remain at around 51.7%.
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